The conference program New media - new possibilities 2014

March 22, 2013

Venue - Kyiv Radisson Blu Hotel (Yaroslaviv val, 22)

09:30 - 10:00
10:00 - 10:15  Opening
10:15 - 11:00 Special guest
(to be confirmed)

11:00 - 12:30 Section - New media audience/advertizing 

   Measuring New Media: coverage, quantity/quality of contacts, media interplay
   Oleksandr Miniajlo, client manager at GFK

   Measuring advertising campaign in Internet
   Ivan Dubynskyi, director at InMind Opinion Media

   Convergent mobile market effects: technologies, content and devices
   Olga Tyschuk, chief of Internet projects at ICTV

   Online news audience: national and regional formats
   (Speaker to be confirmed 
  12:30 - 13:00       
    Coffee & Snacks  

  13:00 - 15:00  
Section - New media business
   Online advertising evolution: new format - new income
   Elisa Escobedo, chief of Online Radio Association, director at Audioemotion Media, Spain

   TV content on Youtube and Facebook: channel+web co-work
   Alina Mikhaliova, marketing director at Russia Today channel, Russia

   Web version of print Media: strengths and weaknesses
   Svitlana Paniushkina, chief editor at

   Web Radio competition: what listeners prefer
     Marcel Levy, chief editor at Ecriteo Press Agency, France 

  15:00 - 15:30     
Coffee & Snacks  
  15:30 - 17:30
Section New media convergence

   TV/Radio web page: how to get perfect? (panel discussion)
   Anatolij Savin, chief of Internet department at STB channel
   Yulia Smirnova, chief of Internet projects at TAVR Media
   Anatolij Zaika, director at web design studio «.net»

   «New» journalist: qualities to recruit
    Dr. Borys Potiatynyk, chief of New Media Department at Lviv National University

   Radio Lab: broadcast yourself
   Dominik Born, head of projects at Technology & Production Center, Switzerland

   Public journalism for online content
   Artem Zhukov, web editor at



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